Our Company
ABOUT LOKI ARTIST GROUP
Launched in 2020 – a redefining era for the world – by industry veterans Bob Murray, Zack Dekkaki, and Ric Wake, Loki Artist Group is home to two recording studios, management company, Elev8 Global Entertainment, as well as a record label and publishing division.
Loki Artist Group provides business and financial support to its network of companies, clients, and partners through A&R, artist development, digital promotion, social media management and marketing, as well as licensing and sync services.
Our Founders.
Bob Murray
Chief Executive Officer
Bob Murray has been active in the entertainment business as a personal manager, company consultant, and television concert producer involved in many music, film, and television projects that have sustained global success. First introduced to the music industry with legendary manager Johnny Wright (*NYSNC, Britney Spears), Bob set out on his own path over the past two decades, most notably managing acclaimed music producer Ric Wake and award-winning composer Yanni. During his tenure with Yanni, Murray produced numerous television specials, oversaw and negotiated the release of six international albums, global concert tours, and sponsorship opportunities that reached a worldwide audience of tens of millions in more than 50 countries. Murray has worked with musicians across a wide array of genres including instrumental, classical, pop, Latin, and alternative rock and has represented several Disney artists, working closely with the company to launch ideas that have culminated into some of the largest global television, music, film, and streaming projects over the past decade.
Zack Dekkaki
President
Zack Dekkaki was born in Morocco and raised in the Netherlands, where he began his career in the music industry as an independent song plugger. In 2009, Zack joined Talpa as the International A&R Manager for their music division, where he sourced music and talent for the hit TV show The Voice - International. After playing a key role in the launch of the show in the Netherlands, Zack became part of the team responsible for its international roll-out, helping further maximize Talpa’s music assets. In 2013, Zack joined multi-Grammy Award-winning producer RedOne’s record label, 2101 Records, as the Vice President for Europe. He went on to lead the company’s Los Angeles office as Vice President of A&R in 2015 and later joined RedOne as his manager in 2017. During his career, Zack has been responsible for various projects that have resulted in gold and platinum sales. His recent achievements include the sale of RedOne’s music catalog (Lady Gaga, Jennifer Lopez, One Direction, Shakira, Enrique Iglesias, Marc Anthony, Jason Derulo, Nicki Minaj), as well as placement for the global hit “Kings and Queens” by Ava Max.
Ric Wake
Chief Creative Officer
Ric Wake is a legendary Oscar and Grammy award-winning music and film producer. As a visionary entrepreneur with a worldwide network spanning decades, he co-founded Hollywood.tv and founded Reality Branding 360. Ric is lauded for transforming unknown artists, intellectual properties, and companies into household brand names with instant selling power. Ric’s albums have sold more than 400 million copies for artists like Celine Dion, Whitney Houston, Mariah Carey, Jennifer Lopez, Yanni, Diana Ross, Taylor Dayne, Marc Anthony, and many more including Ric’s newest collaboration with country singer/songwriter, Caroline Jones. A credited success in the music industry, Ric won his first Grammy in 1997 for Album of the Year for Celine Dion’s multi-platinum Falling Into You, winning his second less than a decade later in 2004 for Best Compilation Soundtrack for the film Chicago, which also earned Ric an Oscar. Additionally, Ric’s musical productions have been featured in more than 100 critically acclaimed box office films including Pretty Woman, How To Lose A Guy In 10 Days, Maid in Manhattan, and Runaway Bride, as well as in television events and programs like Will & Grace, American Idol, and Beverly Hills 90210 among others.
